G-shock’s new shop

4 Friday June 25 2010 Written by flyprints
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Last week Jeff did a post on G-shock , i’m not a huge fan but I feeling their new hyper complex range. I was lucky enough to go to  G-shock shop opening  today in shoreditch, brick lane (east London) check out the watches.

Location: Dray Walk ,London,E1 6QL

This is the lovely Jemma Golding and she was kind enough to  give me a tour of the new shop.  As i  said before these were my favourite watches of the day. I like the new Hyper complex series because use of bright colours and the oversized faces. These watches are in mad demand and have been restricted to 100 pieces within this shop.

These watches retail at £100-£130

The watches on the right are the range of Baby g watches. Worn by Pixie lott

They had decks in there but i didn’t stay for the party, the shop was meant to set to open for 5:30.I like the concrete blocks with the watches embedded into them the concept is brilliant, do you get it? they are trying to say that the watches are durable. The overall shop had a griity hard feel about it, almost like a construction site.

G-shock has collaborated with Collect London to produce a limited range of watches and T-shirts.The range was  inspired by tribal art and Gothic symbolism. All the pieces are printed by hand and are limited to this shop and Collect London’t Website.

These watches Retail for  £250

Check out  Wood Shock a wooden G-shock watch http://flyprints.co.uk/blog/wood-shock-appealing-or-deceiving/

flyprints

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